A flat tummy was considered as a sign of penury and starvation by the old fashioned, but not any more! If tummy tucks, the latest fad doing the rounds is any indication, the day is not far off when the fashion conscious youth wouldn’t mind shelling out a fortune to get a perfect tummy line.
‘Bariatric Surgery,’ as it is medically known, can reduce the size of the stomach, which enables the person to cut down on his food intake. Apart from ensuring drastic weight loss, Bariatric surgery also give a perfect figure.
Koshy George one of the most popular bariatric surgeons in the state gets a regular clientèle from far and wide and help people manage their weight through this surgical procedure. People often consult him inspired by the amazing results that this surgery has made in the lives of others. Obesity has become a modern life style disease among the city dwellers that is mostly because of the fast food culture and sedentary life style.
India and South Asia now have almost as bad an obesity problem as the US, where 60 percent of all adults are obese. Since 2011, WHO has recognised obesity as a disease.
Though genetic factors play a role in making someone obese, change in life styles have evolved to be the main causes of obesity. This surgery has helped even the diabetic patients to stop medications or cut down the dosage. The surgery , which just costs around 2.50 lakhs works out much cheaper than in many foreign destinations as well. Bariatric Surgery,’ a could thus be the latest fad in health tourism itineraries in Kerala in the days to come.
Though there is a misconception that it is just the women who are obsessed with perfect looks, this piece of information that the men who resort to cosmetic surgeries in Kerala far outnumber the women would come as a surprise! The number of men in Kerala who opt for cosmetic procedures is higher than the national average and that in other states of India!
From hair transplant to tummy tuck and nose job, men seem to have no qualms in paying through their nose to get that perfect look that they wish to have. The cost of the cosmetic correction might vary depending on the time and other parameters. On an average, a botox shot to smooth the wrinkles might leave you poorer by 14000 Rs whereas major procedures like rhinoplasty is priced at 30,000 Rs and a hair fixing session comes with a cost of 50,000 Rs or more.
Many hospitals in Kochi like Amrita Institute of Medical Sciences, Lake shore hospital and Specialist hospital see a steady stream of men who die for a perfect look. Hospitals register an average of seven new patients every month, which is a proof of the growing popularity of cosmetic procedures in Kerala. The best part is that in Kochi, not only the well heeled and the affluent opt for these surgical corrections but men from all social strata approach the hospitals. It is startling to note that the number of men who do cosmetic surgeries in Kerala is even higher than in metro cities like Mumbai, which is considered as a hub of fashion and glamour!
A good percentage of men who opt for cosmetic surgeries fall under the age group of 20-35. The increasing acceptability and awareness of these procedures among men could be one of the reasons for the boom in demand. Most men are quite eager to avail these quick fix procedures and to have a perfect look. The best thing is that these options are available right at their door steps now unlike the earlier days when it was not popular in Kerala. No matter whether beauty is skin deep or not, the men in Kerala are leaving nothing to chance as they feel that they are judged by the way they look and not by what they are!